Ram celebrated his birthday with his team and media. The birthday celebrations were held at Daspalla Hotel in Hyderabad. Speaking to reporters, Ram said Endukante Premanta is close to his heart. "It has always been my desire to work with director Karunakaran and make an entry into Tamil filmdom. With this film, these two dreams have been fulfilled," he said. Producer Sravanthi Ravikishore, Krishna Chaitanya, director Karunakaran and cinematographer Andrew were also present at the birthday celebrations.
Sravanthi Ravikishore said the film is one of the beautifully shot movies in the recent times in Tollywood. "It has come out well and I am happy with the overall outcome," he added. Karunakaran informed the media that movie would hit screens in June 1st week. "We are totally happy with the film and I personally loved the way Ram enacted some scenes and impressed with his energy," Karunkarana said.